At Shofar Books, we are proud to publish and distribute books written by talented authors, speakers and poets from across the world.

We are an independent publishing house, with offices in Cape Town and Gqerbeha (Port Elizabeth), South Africa.

We pride ourselves on our wide range of genres and giving ambitious authors a platform that is so rarely available in the publishing industry today.

All of our books and authors are enormously special in their own way. We believe that a story can evoke a large range of emotions; they can make you laugh, cry, angry, alert and, most importantly, change a life.

We traded as Tshienda Publications for 8 years and have changed our name to Shofar Books effective from 2 August 2023. We have evolved with the industry, moulding our marketing and production strategies to suit the ever-changing market. Not only have we grown an impressive following on social media, we have considerably expanded our reach and marketing potential through various different mediums and techniques.

These include creating various books, expanding our distribution networks, writing engaging content and connecting with our readers, setting up radio, newspaper and news interviews, as well as book launches in various stores and libraries all around South Africa and abroad.

We are completely dedicated to each of our authors and work hands on with authors, partners and media contacts in order to give every book the best start in life. We’re always looking for ways to reach a larger audience, embracing more recent mediums such as eBooks and hopefully audiobooks, in the future.


Many authors feel challenged with the prospect of self-publishing their books. They feel they have to do everything by themselves. No, you are not alone and neither will you go through the process alone. We are here to assist and we will gladly take that weight off your shoulders. You might also think it’s costly but we can help get the best price to suit your pocket.

If you are reading this, it means you are considering self-publishing. Now let the Shofar Team help you produce and print a quality and beautiful book! We can proudly say that we have been in operation for a couple of years now and have helped many first- and second-time authors throughout Southern Africa.

Our professional and reliable team awaits your call, so call or email us right away.

Haroldene Le Roux Tshienda, PUBLISHER/FOUNDING DIRECTOR

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